The development of a business depends largely on its marketing strategies. Advertising is one of these methods. Combined with other forms of advertising, promotional items play an important role in promoting the image of the brand. Although sometimes this method is expensive in some cases, advertising gadgets have a major
According to FEVAD, e-commerce is still growing strongly in France. Many entrepreneurs throw themselves into the adventure which helps to grow the industry: E-commerce revenues grow by + 14% 8 out of 10 Internet users buy online 25,000 new merchant sites have been created in 2016. E-commerce requires heavy investments over several years, because
What is a franchise? Legally, a franchise is a commercial agreement that is based on a franchise agreement between two legally independent entities. The object of this act is the assignment of image rights related to the trademark and the exploitation rights related to the concept. It therefore gives rise to rights
Stress, turning time, no time, delays ... The life of an entrepreneur is a race against time. There are however tricks to properly optimize its time and gain valuable seconds as it is well known every minute account. 1. Trace your time automatically Some applications help streamline productivity, the famous time-to-work ratio.
In France, intellectual and industrial property law is regulated by INPI. This institute is responsible for identifying all trademarks, patents, and providing tools and support for creators. In this sense, it is the preferred interlocutor for trademark filing procedures . You have a brand idea and wish to file it,